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Marketing communications : (Pelsmacker Patrick de)
Bibliographical information (record 125471)
Marketing communications :
Subtitle:
a European perspective /
Author:
Pelsmacker Patrick de
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Publisher:
Financial Times Prentice Hall,
ISBN:
0273685007
Edition:
2004.
Classification:
HF5415.13
Dewey:
658.802
Additional related names
-
Geuens Maggie
-
Bergh Joeri van den
Detailed notes
- Previous ed.: 2001
- Includes bibliographical references.
Related links
-
Communication in marketing
Items (1)
Barcode
Status
Library
Section
3332286834
Item available
NEU Grand LibraryGrnd Floor (HF5415.13 .P45 2004)
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